Best Digital Marketing Institute at affordable Fees in Kolkata

What is SEO – Search Engine Optimization? Learn With SEO Course in Delhi.

It’s a very basic question asked by every SEO student that What SEO exactly is? That’s why we decided to write a complete article about SEO so that our students can easily know everything about SEO. So today we’ll explain you that what SEO (search engine optimization) exactly is?

In a layman language, SEO is search engine optimization which can help us getting our website to the top of the major search engines like Google Yahoo & Bing with our targeted keywords.

SEO is basically a bunch of different techniques and strategies that we can use to get higher rankings in SERP’s (search engine results pages) or in organic search results. So it’s clearly means that if we want our website to be ranked in major search engines like Google yahoo & Bing with your targeted keywords then we simply need to do SEO of your website.

Let’s Start It In details & Learn With SEO Course in Delhi.

In details SEO is consist of three major strategies called Keyword research, On Page SEO and Off Page SEO. Today we’ll see what these strategies are and how we can use them for best Performance and perfect results.

Keyword Research in SEO Course in Delhi.

First of all, we need to do Keyword research. Keyword research helps us to find the appropriate keywords for our website. For an example, if we’re providing SEO Course in Delhi then we must know what exactly people are searching for SEO Course in Delhi. Everyone has its own mentality and they can search differently on Google. (i.e. may I’ll search for SEO Course in Delhi & you or somebody else will search for SEO Training in Delhi or SEO Institute in Delhi). So the main point is we should know what people are searching for our products & services than only we can continue with Search Engine Optimization.

For the above process we need to use some tools like Google Keyword Planner or may some other tool to find out the best keywords for our website or webpages (i.e. we need to research for keywords separately in case of multiple products promotion).

On Page Optimization in SEO Course in Delhi.

After keyword research, we need to continue with On Page Optimization. On Page optimization strategies are those which we use to make our website error free & search engine friendly. What all we need to do is the proper placement of the keywords which we have got through keyword research.

We have many different places where we can put our keywords so that search engines can properly crawl & index our website in a proper category with our targeted keywords. Like if our targeted keyword is SEO Course in Delhi then we need to place this keyword on our webpage (where we have SEO Course content – The landing page) on multi places like Title, Meta Description, Meta Keywords Tag, Within content and soon.

After making all above changes in our website we have two more things to do which can make our website stronger in case of on page SEO & these techniques are creation of the xml sitemap and robots.txt file.


With the help of an XML site map we can inform search engines that how many pages we have on our website. Sitemaps help search engines to crawl a website properly & completely. Sitemaps also help search engines to know that which page of a website is most important & which one least important with the help of a priority calculation. So it’s very-very important to create a sitemap for our website.


Robot.txt file is also an important factor of a website because with the help of robots file we can tell search engines that what to index and what to not. It helps search engines to index only important content of your websites. We can easily block useless content to be indexed in search engines.

So friends these are some strategies which we can use to optimize the on page seo structure of our website. you can learn more by joining any SEO Training Program at

Learn Off Page Optimization With SEO Course in Delhi.

After keyword research & on page seo we need to go through off page seo techniques. Off Page SEO is also called link building. We need to create some high quality links for our website to increase its popularity. Search engines love high quality links. If you’re creating high quality links on a regular basis than it may quickly increase ranking of your website in serp’s. We have many techniques which we can use to top of the page ranking like guest blogging, article writing, comment writing & high quality social bookmark submissions.

So these are some strategies which we can follow to get top of the page ranking. Always remember that seo is not a rocket science. Anybody can learn SEO easily & can apply seo techniques on his website. You can learn seo by reading articles available online & can also watch videos on YouTube to make your seo stronger. If you think that reading article & watching videos is no sufficient then you can also join an SEO Institute to bet an expert in Search Engine Optimization.

Before joining an SEO Institute you must consider the following guidelines.

How to Find Best SEO Institute in Delhi

If you’re thinking to learn SEO than we must say that it’s a great decision because career opportunities in SEO are really great. You can observe yourself that how often we use search engines like Google. Whenever we required something, we simply go to the search engines and find our way. Traffic on search engines is increasing day by day. It can be a great opportunity for us If we know SEO well.

So if you’re thinking to learn SEO & want to join an SEO Institute than you must consider the following things.

Make A List of SEO Institutes in Delhi

First of all, search for the best SEO Institutes on Google and make a list of SEO Institutes which you think are best in the industry. The best way is to search like top ten seo institutes. After making a list start knowing the SEO Course they are proving. You can check the SEO Course curriculum & can also call them to discuss the course.

Know About the Faculties of SEO Course in Delhi

After making list & knowing course modules know who’s going to teach you. Is he an SEO expert, an industry specialist, Google certified or just a normal trainer?

See How Training Will Go on in SEO Institute in Delhi?

This is the most important thing you need to consider about. Ask your SEO Institutes how they will provide the training? Will they provide training on live projects or on books only? In an industry like SEO bookish knowledge is not sufficient. You must know how to practically handle the projects?

Certifications provided by SEO Institute in Delhi

Certifications are very important in terms with SEO Training. Ask institutes that what king of certifications they’re providing. Are they providing only institute’s certificate? If yes, then do not join. Join an institute who’re also providing Google certifications. Google certifications are very important and you can expect a great salary package with Google certifications.

The Fees a SEO Course in Delhi

Quality doesn’t come affordably.

Fees is an important factor while join an SEO institute. We saw many career counselors are saying that find the cheapest SEO institute for your SEO training. But we don’t think so. It’s a question of your career that’s we consider not to go for the cheapest one. Firstly, you must consider all the things listed above this point and then find the affordable one.

So this is how you can find out the best SEO Course Institute in Delhi for you.

SEO Course in Delhi by Delhi Courses

We are one of the leading SEO institute & training centre in Delhi which provides best quality SEO training in Delhi to most passionate candidates. Those SEO students who are keen to learn non paid way of ranking their sites on the top of the search engine then is the right place as you will get to know latest techniques, latest google algorithm which keep changing time to time and other topics which are important for doing SEO. We always differentiate us from our competitors because everyone teaches SEO course but here you will get encounter with the secrets for optimized SEO training which stand out different from other SEO institutes. is the place where you will get the training under qualified teachers and have experience in SEO. In our SEO institute, you will find learning experience very unique, get practical exposure and a friendly environment where you are free to ask and get guidance from market experts. We don’t have any problem in how many times you ask any question because we value your emotion and your dedication towards learning. We don’t believe in making teaching profession as a business. We do believe in providing best education to desired students who have urge to incline their career toward success in very low fee. Our SEO course is designed in such pattern which contains each and every topic responsible for ranking on the top of the search engine in organic manner. But it requires full attention from your part.

The benefit from this SEO course is that you can get job in a reputed organization as everyone wants that their website show on the top in organic way in cost efficient manner or you can do your own business as it involves latest technique and keep the pace of business in high or you can provide freelancing which is a best way to earn money from your home. You can give a new definition to your life which is excellent. As you know that everyone turned into digital which requires website and the advantage will only arrive when your site is visible on the top of the search engine. So, the profession of SEO is high in demand and its demand is unstoppable for long time. But the demand is only for those candidate who is specialized in the field of SEO and this can only be achieved when you know fine knowledge of how google or any other search engine crawls the site and it is result oriented profession. Those professions which require various techniques only in that profession have growth.

SEO is a great field to shine your career and earn handsome package. SEO is a part of digital marketing, If you are interested in digital marketing then you can apply for that also and further information of digital marketing is in our digital marketing course section.
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